Recursive Tooling

We use our tools to build your tools.

The defining trait of builders isn't the things they build—it's the tools they create along the way. A project without a few custom tools probably isn't pushing hard enough.

Our model is self-similar at every level:

We encode our taste → build our tools →
use those tools to help you encode your taste → build your tools →
you use those tools to serve your customers with differentiated experiences

Why This Matters

The old consulting model: experts produce analysis, clients implement (or don't). Knowledge transfers slowly through documents and meetings.

The new model: consultants are equipped builders. The tools we use ARE the deliverable. We're not describing what you should do—we're demonstrating it by doing it with you.

What This Looks Like

• Playbooks that structure how we analyze your situation (you get the playbook)
• Pipelines that synthesize your data (configured for your context)
• Agents that embody methodology (seeded from ours, trained on yours)
• Knowledge graphs that capture your domain (structure we've refined)

You don't just get insights. You get the machinery that produces insights—configured for your taste.

The Compounding Effect

Every engagement makes our tools better. Better tools make engagements faster. Faster engagements mean we can serve more customers at higher quality. The leverage compounds.

Implication

We're not selling time. We're deploying capability.

The question isn't "how many hours will this take?" It's "what capability will you have when we're done?"

Contrarian To

"Consultants produce recommendations. Implementation is a separate engagement."

No. The consulting process IS the product development process. If we can't use our own tools to help you, our tools aren't good enough.